Wednesday, 10 August 2011


Levi's is under pressure to delay or modify their new European ad campaign (below), which features imagery of young people gathering, marching and confronting authority in an urban setting. With added shots of breakout fires and police forces in rioting gear, it does seem insensitive to be releasing this today considering this week's events in the UK.

What do you think Levi's should do? We've recently opened up the comments feature below each post, and although these things are usually very slow to take off, please feel free to share your thoughts with us on this issue, and anything we post on the blog.

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