Thursday, 31 March 2011


Enigmatic & internationally renowned Japanese fashion designer Yohji Yamamoto is having a busy year. His mainline label, launched in 1977, continues to challenge notions of proportion, androgyny and asymmetry every season. Earlier this month, The V&A launched a major retrospective of all things Yohji, which will be on show until 10 July (definitely one not to miss).

And now the 68 year-old designer's incredibly successful collaboration with Adidas, Y-3, is celebrating its 10-year anniversary. To commemorate the event, director Theo Stanley was invited to shadow Yamamoto for several months, as he prepared for Y-3's performance-based Spring/Summer 2010 show. Click here to see the trailer for the resulting documentary, Yohji Yamamoto: This Is My Dream
And just because we don't like to do things by halves, make sure you also see Y-3's brand new fashion film for Spring/Summer 2011, inspired by Yamamoto's love for rock & roll, and the striking, dark energy it often conveys.

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